At Berquire, we conducted in-depth market research analyzing how today’s top-performing brands allocate their marketing budgets. The result is a strategic framework that balances awareness, engagement, and automation—giving businesses a blueprint for smarter growth.

While not every solution applies to every business, this breakdown highlights key marketing offerings that drive measurable results across industries. Each card below represents a core category, with recommended budget allocations based on real-world performance data.

By aligning your strategy with this model, your company can make informed decisions, prioritize high-impact initiatives, and build a marketing engine designed to scale.